Crackle will be the First AVOD Player to Distribute Comedy
Crackle announced today that the streaming service is the first advertising video on demand (AVOD) player that has signed on to stream The Interview, starring Seth Rogen and James Franco.
“At Crackle, we always try to push the envelope when it comes to our own original programming and we’re happy to say the same for our licensed content,” said Eric Berger, EVP Digital Networks, Sony Pictures Television and GM, Crackle. “We are proud to be the first to distribute the film directly to consumers in the ad-supported window.”
In the action-comedy The Interview, Dave Skylark (James Franco) and his producer Aaron Rapoport (Seth Rogen) run the popular celebrity tabloid TV show ‘Skylark Tonight.’ When they discover that North Korean leader Kim Jong-un is a fan of the show, they land an interview with him in an attempt to legitimize themselves as journalists. As Dave and Aaron prepare to travel to Pyongyang, their plans change when the CIA recruits them, perhaps the most unlikely candidates, to ‘take out’ Kim Jong-un.